Start free. Upgrade when you want richer signals like risk scoring and AI feedback that pushes back.
For founders who want to stop guessing and start measuring.
For founders who want sharper signals before they waste another quarter.
Risk scoring and AI analysis make the product much more useful once you are actively testing a startup and want clearer decision support.
Free is best for founders building the habit. Pro is best for founders making decisions under real pressure.
Billing is self-serve from your dashboard. You can manage payment methods and cancel from the billing page.